When I was growing up (born in the 70’s) most people picked up periodicals, newspapers, magazine and of course books to read. Our knowledge was best absorbed during those times and somewhat now through print. Now Social Media is where people have their attention most of the day. We frequently see people walking now in the streets, many times like zombies, face downward and looking at their phone. YouTube, Snap Chat, LinkedIn, Facebook, Twitter ad the list goes on. If you have a business, its now imperative to have Social Media integrated into your Marketing and Advertising campaigns. For Health Professionals, this is extremely important. People are not only engaged in Social Media, they ask their friends for referrals, advice and places to go for the product or service they desire.
One of my specialties are Plastic Surgeons. Take a look at this article from www.plasticsurgery.org and look at the startling statistics.
Enjoy and have a great day!!
Scott Wilson
SW Medical Marketing
info@swmedicalmarketing.com